This week, I’ve got a cover story in Vegas Seven that traces the development of the precursor of today’s Strip retail boom, Hawaiian Marketplace:
You’re walking south down las Vegas Boulevard, past a nondescript strip mall promising beer, wine and four-for-$9.99 T-shirts when you see it: the carved head of a bronze-helmeted warrior poking serenely out of a landscaped planter, faded 7-Eleven banners flapping in the background. With only scaffolding visible behind it, the warrior looks out of place but not out of place—another artifact beached on the Strip shoreline, divorced from logic and context.
And yet that warrior is there for a reason. He’s a sentinel guarding the approach to a development that, 10 years ago, saw the future of the Strip.
via How the Sidewalk Took Over the Strip | Vegas Seven.
I thought this was a story the deserved writing because (a) it’s been ten years since Hawaiian Marketplace opened and (b) it doesn’t seem to have gotten the recognition that current trends would indicate it deserves.
In this week’s Green Felt Journal, I look at how the Vegas visitor is changing–and what that means:
The big question is, Why do people come to Las Vegas in the first place? Naturally, there are many reasons, so GLS Research, which compiles the profile, asks subjects for the primary purpose of their most recent visit. Having heard so much about how the Strip is about “more than gambling” these days, the trend is surprising: 15 percent of respondents said they came here primarily to gamble—more than three times the 4 percent who said that in 2004.
via A Fresh Study Sheds Light on the Habits of the Vegas Visitor | Vegas Seven
The one constant in Las Vegas is that the visitor is always changing. It’s up to the casinos to evolve to fit emerging demographics without alienating the old.
In this week’s Vegas Seven, I take a look at what the addition of a bilingual game at a North Las Vegas casino means:
The Lucky Club’s move speaks to the growing presence of Spanish-speaking players in and around Las Vegas. And it’s not without precedent. In 2010, Buffalo Bill’s casino in Primm started offering bilingual blackjack, with dealers speaking to players in both English and Spanish. Combined with Spanish-language concerts, the game was an attempt to counter the inroads that California’s tribal casinos have made into the drive-up Southern California market. To all appearances, the move was successful—Buffalo Bill’s Latino offerings continue to draw.
via The Languages of Gaming | Vegas Seven
Simply put, if you have money and want to gamble it, casinos will find a way to accommodate you.
This week in Vegas Seven, I contribute to the cover coverage of EDC with a feature on how EDC has paved the way for the festivalization of Las Vegas:
It takes one thing to go from outsider to establishment in Las Vegas: success. When Pasquale Rotella’s Insomniac Events first brought the Electric Daisy Carnival to Las Vegas in 2011, he was a renegade fleeing Los Angeles, which had hosted the festival for more than a decade but rolled up the welcome mat amid controversy in 2010. There was a historic parallel to this eastward emigration: Eighty years earlier, Southern California authorities took a dim view of the gambling operations of such entrepreneurs as Guy MacAfee and Tony Corerno, who decided to pack up their chips, head up Highway 91 and set up shop in Las Vegas. That worked out pretty well. EDC seems to be following suit.
via The Festivalization of Las Vegas | Vegas Seven.
I’d like to thank Pasquale Rotella and Rehan Choudry for being so helpful in out interviews–they each have a vision of the future of the Las Vegas festival, and it will be exciting to see how it shapes up.
In this week’s Green Felt Journal, I look back at the legacy of Bob Faiss, who immeasurably shaped gaming in Nevada and many other places:
Faiss shaped the evolution of Nevada’s gaming regulation as an attorney who represented some of the state’s largest casinos, but never lost sight of what he considered truly important: what was best for Nevada. When he joined Lionel Sawyer & Collins in the early 1970s (after service with the state and federal governments, and finishing a four-year night law degree program in three years), there was no such thing as a “gaming attorney.” Faiss was part of the generation of practitioners that codified gaming law as its own specialty.
via The Man Who Gave Regulation a Good Name | Vegas Seven.
If you are interested in gaming history, I strongly suggest picking up a copy of Bob’s oral history–he was there as the present regulatory system was put together, and he had a large role in shaping it.
In this week’s Green Felt Journal, I explore how the World Series of Poker has changed during the past decade at the Rio:
When Harrah’s Entertainment—now Caesars Entertainment—bought Binion’s Horseshoe in January 2004, it also acquired the World Series of Poker. Harrah’s more or less sold the Downtown hotel-casino to West Virginia-based MTR Gaming three months later, retaining the rights to the Horseshoe name and the World Series of Poker. That April, Harrah’s held the WSOP at the newly renamed Binion’s, which, in both name and neon, had lost its Horseshoe. The following year, the competition shifted to the Rio. The move was straight out of the Las Vegas playbook, sacrificing a tie with tradition for future growth.
via Putting the ‘World’ in the World Series of Poker | Vegas Seven.
My question is, what will the WSOP look like ten years from now?
I have a little piece on UNLV’s Newscenter about why it’s important to preserve the past:
Since my latest book, Grandissimo, came out, people have asked me why I wrote it. The simple answer is that Jay Sarno was the most interesting person in Las Vegas history not to have a book already written about him. But the process of researching and writing it reminded me of how important it is to preserve our past — even the parts that don’t seem immediately important.
via On Writing Grandissimo | UNLV News Center
There’s also a hint about a project I’m currently working on, if you are interested.
Here is this week’s Green Felt Journal, a tribute (in mostly his own words) to Burton Cohen:
Cohen grew up in the hotel business in Florida, and his 16 years of practicing law made him a perfect chief executive, able to read contracts and grasp their subtleties but also aware of operational realities on the front lines. In a 2009 interview with Claytee White, the director of UNLV’s Oral History Research Center, Cohen sketched out his life in Las Vegas, starting with the changes under way when he arrived in Las Vegas. The mob was on its way out, and big money was on its way in.
via Burton Cohen: The Man You Wanted Running Your Hotel | Vegas Seven.
Cohen had a huge impact on Las Vegas, and I wanted to show how that impact was most keenly felt by the men and women he worked with.
In my latest Green Felt Journal, I riff on remarks MGM chairman Jim Murren made about his company’s Park development and the future of the Strip by imagining what the Strip will look like in 2019:
An interesting way to ponder the Strip’s trajectory is to follow Murren’s lead, play the long game, and imagine what it will look like in 2019. Here’s a glimpse:
via MGM’s Park and the Future of the Strip | Vegas Seven.
What I find fascinating is that the “new” projects of the moment–SLS and Cromwell–will be as established as Aria by that time.
I didn’t have a ton of room, and there is plenty more to think about. Which properties will get renovated? Which will get retail/dining/entertainment exterior makeovers? And what is going to happen to Fontainebleau and the New Frontier site?
Last Thursday, I did a quick interview with Lorrin Bond of 97.1 about my Vegas Seven cover story on The Mirage’s design and construction. You can listen to it here if you like:
David G. Schwartz talks about how the Mirage came to be by Vegas Seven on SoundCloud – Hear the world’s sounds.
Fun talking with Lorrin about the article!